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On Wednesday, South Korean tech giant Samsung announced the launch of its new Galaxy S25 series during the "Galaxy Unpacked" event, which was streamed live on the company’s official website.
The series includes three models: the Galaxy S25, Galaxy S25 Ultra, and Galaxy S25 Plus. Samsung emphasized significant improvements in performance and advanced artificial intelligence features aimed at enhancing the user experience.
During the event, TM Roh, President of Samsung’s Mobile Communications Business, stated, “With the Galaxy S25, you can interact with your phone as if you’re talking to a friend.” He highlighted the company’s strong commitment to prioritizing user privacy in its latest devices.
One of the standout features unveiled was AI-powered user interaction, which allows the phone to automatically adjust screen settings, such as brightness and lighting, to reduce eye strain based on the user’s needs.
Additionally, Samsung introduced the latest version of its user interface, One UI 7, featuring a refreshed design and improved navigation tools for a more personalized and seamless experience.
Pre-orders for the Galaxy S25 series are now open, with the official market release set for February 7.